Last updated by ruth.salter@essex.gov.uk on Monday, February 23, 2026

Three retailers have been found guilty of selling nicotine inhaling products to someone under the age of 18.  The sentencings follow multiple investigations carried out by Essex Trading Standards.

Each retailer received advisory visits in early 2025. Essex Trading Standards then carried out underage test purchasing operations in April 2025. Each operation saw a nicotine-inhaling product being sold to a 14-year-old volunteer. Each time ID checks were not carried out.

Councillor Mark Durham, Cabinet Member with responsibility for Trading Standards at Essex County Council, said: “Vaping is worryingly accessible and appealing to young people. Although for adults it can be a way to stop smoking, it is highly addictive, introduces chemicals into the lungs and not at all suitable for children.

“Sellers of age-restricted goods, including vapes, must ensure they are vigilant and always ask to see proof of age before making a sale to a young person.

"They must have robust processes in place, including staff training, to guard against any illegal underage sales.

“These prosecutions show how seriously we take this issue. Businesses which break the law in Essex will be targeted by Trading Standards.”

You can anonymously report any concerns about illegal sales to Essex Trading Standards. Visit Citizens Advice or call the helpline on 0808 223 1133.